@wearewednesday

Founded by Daniela Negrín Ochoa and Iria López.

Collaboration

Working with dif­fer­ent peo­ple on the way from col­lege to in­tern­ships to work­ing in a stu­dio en­vi­ron­ment

el macho El Macho

MAs in an­i­ma­tion di­rec­tion. Started work­ing to­gether in col­lege, worked to­gether with stu­dents from dif­fer­ent de­part­ments. Woo free work!

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London International Animation Festival

Internships

More free work! Have a web­site. Write a de­cent email.

Representation

Is a mess.

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This video for Unesco + Always video was one of their first jobs.

Pitching is a part of the process (aka free work)

Keep in touch with peo­ple

Work leads to more work, rec­om­mend peo­ple and they will rec­om­mend you at some point.

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The Invention of the Tile win­dows phone ad.

Got her first di­rect­ing job with Microsoft, was­n’t paid well but #exposure and led to be­ing rep­re­sented by Anchor Point.

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Nesta Systems Innovation

This writ­ing is hillar­i­ous

Led to more work: Nesta Develop your Skills

Collaboration as Freelancers

Still had to do work in be­tween di­rect­ing jobs, did an­i­ma­tion work for other di­rec­tors. Forces you to adopt some­one else’s style, work to their ideas. Deal with bad feed­back, helped them give bet­ter feed­back to free­lancers they work with.

Formed Wednesday, got rep­re­sen­ta­tion as a col­lec­tive from Anchor Point.

Hi-Tech cor­po­rate video

Process

Do things dif­fer­ently than other col­lec­tives, we just tend to split the work. No su­per de­fined roles

  1. Bounce ideas off each other. Get a dif­fer­ent per­spec­tive, take ideas to places you would­n’t have taken it your­self
  2. Communicaton. Develop a lan­guage to com­mu­ni­cate ideas, sto­ry­boards etc.

Also good to col­loab­o­rate on self-ini­ti­ated work. Gives you stuff for your port­fo­lio that will give you more of the kinf of work you want to do

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July an­i­ma­tion

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School of Life an­i­ma­tion on cultural min­ing”. Worked with il­lus­tra­tor Danial Clarke

Collaboration with oth­ers as a stu­dio

Working with a stu­dio in the US: Time dif­fer­ence can be a prob­lem, but also a good thing be­cause they can give feed­back wh­lie you’re asleep.

huffpo gifs

Gifs for Huffington Post (For this ar­ti­cle)

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Thoughtful gifts give back (Ebay)

an­chor point an­i­ma­tion

Tools

  1. sketches (thumbnails)
  2. sto­ry­boards, more de­tails
  3. Animatic, colours, temp sound etc. (this is where shots etc needs to be fi­nalised)
  4. Shot list, split up the worke
  5. Flash for rough an­i­m­ma­tions, pho­to­shop, af­ter ef­fects for com­posit­ing

Questions

Do you ever turn down jobs / For what rea­son would you turn down a job?

We would­n’t work for Donald Trump ob­vi­ously. We do turn down work if there is­n’t enough bud­get or time to make work we’d be happy with. We also turn down po­ten­tialy well-paid work be­cause it would take too much time and not pro­duce a port­fo­lio piece, eg. bor­ing cor­po­rate work.

Your work seems to be very much about your voice. What work is there left to do for the in­terns you take on?

We look at their work and see what they could do that would be help­ful, try to bring them into the process as much as we can. Don’t put work you don’t like in your port­fo­lio be­cause peo­ple will keep ask­ing you to do that same kind of work.

You’ve men­tioned do­ing free work quite a few times. Either in the con­text of an in­tern­ship, do­ing pro­jects with no bud­get or do­ing un­paid pitches. Do you think that’s some­thing that should change in the in­dus­try?

Shorter in­tern­ships are usu­ally un­paid, but they don’t ex­pect you to do that much work so I would­n’t worry about it too much. With longer in­tern­ships you do get paid. We do think un­paid pitches are a prob­lem, es­pe­cially be­cause clients seem to want more and more fin­ished work done up­front. This puts smaller agen­cys like us at a dis­ad­van­tage be­cause we can’t in­vest time and ef­fort into these pitches in the way big­ger agen­cys can. So we do think that is some­thing that should change.

Also ru­mor has it there are paid pic­thes but we’ve never seen one.